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Branding and Website Design Support Articles. Helping small business thrive.
There are some things that come up regularly with my branding and website design project customers, so I've written up some guides to assist you with some of the challenging aspects of running a small business.
We're in this together. I look forward to guiding you every step of the way. If you have any further queries, please book a call or message me.
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How Case In Point Design Studio Can Elevate Your Tauranga Business with Expert Branding and Website Design
Our expertise in custom brand identity development and SEO-friendly website design has helped countless Tauranga businesses
How to Keep Improving Your Website Ranking on a Wix Website After Working with a SEO Specialist
Collaborating with a Wix SEO specialist is a fantastic way to ensure your website is optimised for search engines.
WIX SEO Optimisation in 2025
How we improve your SEO on Wix involves optimising multiple aspects of your website, from technical settings to content and user experience.
Empowering Your New Business: How this Graphic Designer Can Set You Up for Success
Starting a new business is an exciting venture, full of potential and promise. As you embark on this journey, it's essential to invest in ke
Demystifying SEO: Designing Your Website for Search Engine Success
Elevate your website's visibility and attract organic traffic with SEO. Integrate it into your design for better rankings on Google
How Targeted Branding Design Boosts Leads and Converts Customers
Branding design is a strategic tool for boosting leads and conversions. Trust, audience attraction, and compelling storytelling are the key.
A Step-by-Step Guide to Planning a Website Project
Case In Point Design Studio guides you step-by-step throughout the development process.
How to enhance your SEO in your Wix Blogs
Why is using targeted SEO (Search Engine Optimisation) in your Wix Website blog posts so important?
Avoid these 5 mistakes small businesses make when starting out
The top 5 mistakes most small business start-ups make. Learn how to avoid common pitfalls.
Top 5 Graphic Design Tips for Small Business Owners
In the spirit of seeing your brand in it's best light here are some guidelines to keep in mind when graphic designing
Small Business Time-Savers
The top 5 time small business time-savers when you feel overwhelmed with it all.
When to invest in a professional website package
However if you are serious about being competitive in your respective market, a home-made website is not going to cut it.
Flow With Ange Case Study
Angelena is a Mount Maunganui-based coach, writer, and facilitator. She knew that a strong brand that would help h
How to get your website ranking up - here's some Free SEO support
Follow these easy steps to improve the SEO of your website on Google and other search engines.
When should you invest in branding ?
How do you know that it's time to invest in branding and logo development for your business?
5x Steps to setting up your new business logo
So you have a great idea right ? Or you have been making something that family and friends love, and with their support you want to start?
Selecting colour in branding
So why is a colour palette so important? Your branding colour palette should be carefully considered and not just your favourites.
How to plan your branding photoshoot
You can have the most concise well crafted copy on your website but with a customers attention needing to be grabbed in the first 4 seconds
What is the difference between branding and logo design ?
Why branding is so much more than just Logo design. Get ahead of the competition with a full brand.
How to avoid creative block
As the world moves at a faster and faster rate, it feels like the focus has shifted from discovering the new.
Working form home with kids hacks
It by definition is an oxymoron - having space for concentration and productivity or 'working' and kids just don't go together.
Grow your small business tips
COVID-19 will go down in history as the Pandemic that shifted the mindset of the modern world.
How to use illustration to up-level your business brand
How branding illustration can enhance your users experience.
Planning for the holidays when you're self-employed
Planning for a break from your small business.
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